Baillat Studio

YATAI MTL 2018

2018
  • Campaign
Images 16 ↓
YATAI MTL 2018

About

Like this unpretentious urban festival, the overall design featured a Japanese-inspired aesthetic while avoiding exotic stereotypes. The illustrations—sleek and contemporary variations of classic Japanese characters—were combined with the pure shapes of the lettering, golden circle, and linear figures.

The different illustrations were used as the basis for a poster campaign featuring a diverse yet structured patchwork design. The campaign also included dynamic, appealing digital animation.

Baillat Studio
Est. 2014

We also create immersive visual narratives and installations for brands and performers looking for new ways to inspire and invigorate their audiences. We help bring each client’s vision to life by designing otherworldly experiences that leave an indelible impression on the minds of viewers.

Baillat Studio 25

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